Brand Marketing

Barbecue and Domains: A Delicious Combination

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October 14, 2010

By jbourne

Dinosaur Bar-B-Que is a great barbecue restaurant and blues bar that was first opened by three bikers in Syracuse, NY back in 1983.  Since then, the Dinosaur has expanded, opening up two new joints in Rochester, NY and New York City, and selling its sauces and other products in supermarkets throughout the northeastern U.S. and online.  The Syracuse Dinosaur was even featured on a recent episode of the Travel Channel’s Man Vs. Food.

The company uses the domain name DinosaurBarBQue.com for its main site, and also owns the more traditional spelling, DinosaurBarbecue.com, and the abbreviated version DinosaurBBQ.com.  As of today, they successfully secured the transfer of DinoBBQ.com through UDRP arbitration.  It’s very cool to see a small business with a growing brand that understands the value of domain names.

What’s more, the Dinosaur got the domain name just in time for NYC Wingfest this weekend, which will feature the restaurant’s chicken wings.  And who doesn’t love chicken wings?

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About jbourne