Campaign-Specific Domain Names Stand out at This Year’s Super Bowl

Campaign-Specific Domain Names Stand out at This Year’s Super Bowl

Every year the Super Bowl is not only an opportunity for fans to tune in and cheer for their favorite teams, but also for brands to reach millions of Americans with what they hope will be “stand out” ads. For many viewers, the advertisements are more enticing than the game itself.

We took a look at how domain names were utilized in Super Bowl 52’s ads, and specifically how 3 companies chose to utilize campaign-specific domains.