Domain name disputes may now pose more than simply a risk to one’s brand reputation. Rather than merely inputting a typo of your favorite brand and winding up at a pay-per-click website, a more sinister exploit called fast flux DNS is gaining ground among cybersquatters.
Many brand owners that are active in securing defensive registrations are choosing to register their brands in category new gTLDs that represent their industry (.TECH), business (.CAREER) and where they operate (.PARIS). However, the Top 100 Bank names new gTLD research suggests that some of the most important places to protect brands are where the squatters are most active and not just in gTLDs that are directly linked to the brand.
Did you know that the UDRPs can help your brand mitigate malware threats effectively? Come join FairWinds Partners’ Steve Levy for a Webinar on October 3, 2017 to learn more about how the UDRP could also help you face the growing security threats such as Fast Flux DNS.